This post is NOT sponsored in any way. Just wanted to share my experience!
Thank you so much for your kind words on yesterday’s post! I do have another post coming about my reflections on the entire experience, but for today I’m going to change the subject!
Now that tri training is over and I have some more time on my hands, I am writing about something I wanted to talk to talk about for a while- and that’s blogging.
I know a lot of people who read here have their own blogs. I don’t know what your primary goal is with your blog but part of it may possibly be to generate some sort of income or be part of a business. I started this blog right after I passed my RD exam with dreams of starting my own business. I always pictured myself with a private practice and thought a blog could be an extension of that, to show people my personality and what I believed in in terms of food and nutrition.
I have been blogging for nearly 3 years. Things REALLY grew in the first year but then took a back seat to other things going on in my personal life. But as the dust has settled, Grapefruit & Granola has always been in the back of my mind, as well as goals of starting a YouTube channel and creating my own private practice. I have spent the past month or so really thinking of my passions, goals and where I want to take my career being a registered dietitian. This blog will always be part of that.
Peek User Testing
I have been thinking a lot about how I can get back on track with blogging. I think switching jobs and having a better work/life balance plays a big role in this. But I also know that I need to re-evaluate my content. I saw someone recommend Peek on a Facebook group and I thought it sounded like a good place to start.
Peek is a GREAT tool to get an outsider’s perspective of your blog. It is completely free. You simply register and then within a few days you are sent a recorded video of someone viewing your blog. They answer specific questions about their thoughts about your website. You basically watch them browsing your website and narrating what they see. Just be prepared to put your big girl panties on because some of the feedback may be a little hard to hear!
The good: my Peek user thought my website was clean, fast and easy to navigate. This was good to hear because I have made an effort to NOT clutter up my page. The first place she went after looking at my homepage was the “About Me” section, and she thought I described myself really well. I was happy to hear that she liked this page but it was also a great reminder that the “About Me” page is a popular one and should be kept updated.
The bad and the ugly: she said that because I was a registered dietitian, she was really expecting more recipes and resources about how to be healthier. This makes perfect sense. She said that it looked like all I did was talk about myself and my life. While this was a little blunt, it’s true. And it also got me thinking about random people who come across my page…. hearing about my life might not exactly be the content that makes them want to come back for a second time.
My thoughts on Peek User Testing
While it was hard to hear at the time, my Peek user was completely right. Despite ALL of the “how to grow your blog” articles I have read, I have obviously ignored a big piece of blogging…. people come back to a blog because that blog has something to offer. Perhaps once you grow your blog, readers will get to know you and appreciate your daily life. I know I regularly read blogs just because I think the blogger seems awesome. But if someone is just popping by my page, there needs to be enough useful information to make them want to come back.
Something I realized when I started my blog is that I am really afraid to be myself online. I have strong thoughts about nutrition and wellness, most of which are supported by a Bachelor’s degree, Master’s degree, a 1200-hour dietetic internship, 8 years of working in the field of nutrition and constantly staying up to date on nutrition research- but I’m still afraid to say what’s on my mind. I know I will have to overcome this if I want to grow my blog. I’m really appreciative of my experience using Peek to help me realize this.
If you have a blog and are looking for some fresh feedback, I would highly recommend checking out Peek!
Bloggers, I’d love to know:
What are you goals with blogging?
Do you ever step back and re-evaluate your goals?
If you try Peek out, let me know if you thought it was as useful as I did!